Client
The Kiteboarder Magazine
Background
The Kiteboarder Magazine was a struggling upstart magazine in a crowded, niche market back in 2009.
Challenge
Increase overall profitability of the business.
Solution
This yearly calendar provided two additional income stream through sales to advertisers and end buyers. It was a win-win for the business and for advertisers that got a full month of advertising for a reasonable price.
It was well received and sold out every year.
Great news! The magazine survived the recession and has outlasted other magazines that have since gone under. Check out the website at TheKiteboarder.com